19-12-2011 - Work Programme
The work programme of OBIS comprised a matrix of activities. First, a market analysis assessed the current situation and market potential for bike sharing. As a core element of the programme, demonstrations with the focus on new approaches, advanced technologies and extension of bike sharing schemes were tested, evaluated and optimised. OBIS then derived policy recommendations and guidelines. Finally, OBIS promoted and disseminated the project results.
Figure 1: OBIS Work Programme Structure
Analysis of Existing Bike Sharing Schemes and Market Potential
This activity was split into two parts -
The OBIS consortium has carried out a broad analysis of BSSs . 51 schemes in 48 cities located in 10 European countries were included in the analysis (Table 2). The aim was to assess which influencing factors affect the configuration and the outcomes of such schemes.
Table 2: BSSs Studied per Country
Success Factor Analysis:
Success for BSSs was defined from different stakeholder’s perspectives. Subsequently central success indicators identified by OBIS were collected and described.
The approach used within the project does not provide a benchmarking tool to determine economic success or success in terms of numbers but it does provide a methodology that helps to explain the complexity of measuring success for BSSs.
Test of Optimised Bike Sharing Concepts (Demonstration Projects)
Innovative demonstrations were a core element of the OBIS project. They were included in OBIS to derive specific recommendations for particular problem areas.
The following three areas were covered:
- Development and test of technologies;
- Development and test of concepts for redistribution, customer satisfaction, inclusion of additional stakeholders (e.g. companies, PT);
- Implementation and expansion of BSSs.
The demonstration projects themselves (technical and operational set-up, organisation etc.) were not subject to funding in most cases but a detailed monitoring was supported by the IEE in all cases.
Identification of Key Attributes
Analysis and Research:
OBIS aimed to analyse the bike sharing market in ten European countries to provide relevant stakeholders with key figures of the included schemes. The intention was to identify the “best schemes” and to analyse transferability.
Optimisation of Schemes:
The practical elements of OBIS - the “Demonstration Projects” - comprised a large variety of approaches such as new technologies, operational concepts or the evolution of schemes. The Demonstration Projects themselves took place outside OBIS.
European projects involving main stakeholders boost the visibility and importance of bike sharing. Especially for those partners located in countries with only few bike sharing initiatives, the OBIS project provided great opportunities to get in touch with relevant stakeholders.
In all cases above, where appropriate, lessons learnt were noted and policy recommendations were made.
Handbook, Recommendations and other Dissemination Activities
The dissemination of the OBIS results, knowledge transfer within and outside the project and an open dialogue with externals was essential for the positive impact of the project on the overall awareness and perception of cycling and bike sharing. Communication and dissemination activities were thus one central part of OBIS.
The main result of the project - “Optimising Bike Sharing in European Cities - A Handbook” – presents facts and figures from bike sharing schemes in ten European countries. Scheme characteristics such as technology, scheme size, service design etc. are described in connection with external factors of the cities. Finally the handbook gives comprehensive advice for all three stages in the lifetime of a BSS: Planning, Implementation, Optimisation.
Three public conferences were held by the OBIS team during the three project years. Those conferences gave the team the opportunity to share the OBIS results with relevant stakeholders.
This project website is the main information portal for stakeholders around the world and will stay online until August 2013.
During the project, stakeholders were informed about the project progress with the help of six newsletters available in the project languages.
Other Dissemination Activities
The OBIS results were not only disseminated with the help of the produced project materials and the website but mainly with the help of external conferences, existing networks, other websites, blogs, newsgroups, magazines, newspapers and scientific publications.